5 Easy points to get started with the New Year
Its that time where we wander off for one of the biggest social events of the year. The New Year is the time to make resolutions for change; Easy Domains encourage you to fit 5 easy changes in to your business plan. Encourage positive and social growth within 2012.
Break out from the regular boundaries of printed media and engage with your customers online. Find out what your customers want and see how you can alter your service to meet their needs. A great business knows how to interact with their customer base, providing them with information throughout the social sphere.
Tip #1 - Turn over a new leaf
Its a New Year, things have changed and 2011 is so last year. Give your web site a new lease of life with new content specific to upcoming products and trends within your line of work. Optimise your page content, reflect on key products and services to help promote your website through the search engine hierarchy. You dont always need a new website. New content is the biggest love of all.
You have created a new web page with some awesome key words, page content and products now what should you consider?
If you need an idea on how to write new content for your website use our new Easy Domains website as inspiration.
Tip #2 - User Engagement
Its a New Year, things have changed and 2011 is so last year. Give your web site a new lease of life with new content specific to upcoming products and trends within your line of work. Optimise your page content, reflect on key products and services to help promote your website through the search engine hierarchy. You don't always need a new website. New content is the biggest love of all.
You have created a new web page with some awesome key words, page content and products now what should you consider?
If you need an idea on how to write new content for your website use our new Easy Domains website as inspiration.
You've got a brand new page, product, service or maybe all three. How do you know that people are seeing what you've got to offer? Invite people to your website, engage with people who are looking for your services, ask questions, answer questions, respond to feedback; good or bad it can serve you positively if handled in the right way, interact with news headlines and try and relate it to your service if possible. Engage and be social, make your work fun in the process.
Twitter
Facebook
Take baby steps, pick the right social platform for you and stick to it. As you begin to become more social savvy begin to expand and integrate more social media platforms to increase your target audience.
Set up an account for the new year - don't expect instant results or followers, social media is a free powerful marketing tool, followers and activity grows organically much like a website, continue to be proactive discover market gaps, market trends and contribute with people daily.
Tip #3 - Tell a story - Write a Blog
One of the best ways to get noticed on the web for your services is to write new and fresh content on a regular basis. Attach a blog to your website - write posts daily about upcoming trends and share the latest blog on social networks. Mention those all important key words related to your website in your posts and you'll be the king of social before you know it.
Some of the best blogs out there for you to use:
- Easy Blog - Contact us free for details
- Tumblr
- Blogger
- Wordpress
It is important to keep your users engaged - keep your content company focused; writing about what you had for dinner is not the way forward for a super blog post. Keep it specific, fun and relevant to the point, keep your readers enthused - blogs don't always have to be lengthy mix it up with the occasional short and sweet. Share a relevant or interesting link or two.
Tip #4 - Theres no such thing as free
Make time for competitions within your company & share them throughout your social networks - Freebies are an ideal way to get your followers engaged, in return you can gain a unique follower base and a potential growth in clientele.
Make your subscriber or follower base work for your product - Who is tweeting about you? Who is sharing your website? Who is engaging with you? Discover who really appreciates what you do.
Tip #5 - Keep those addresses
Email addresses - Keep them all - Keep them accurate and have a genuine correct spelt name associated with them. Most important of all make sure they are your clients and your clients only.
Why?
Find out in 2012...
Have a fantastic New Year from everybody at Easy DomainsEasy Domains are a full digital marketing agency and we can help you with any of the things we have mentioned above. If you are looking for a fully fledged marketing package contact us and well be happy to talk you through the online way of life.